Before you start
Most popular
Venture Lab Set your price (and marketing) and watch units sold, profit, margin, and your break-even point change — find the price that hits each goal.
Customer Lab Interview real customers before you build — then predict what they'll actually buy. The #1 reason businesses fail is "nobody wanted it."
Decision Sim Predict which business decision earns the most profit before you see every outcome — raise the price? spend on ads? hold steady?
Tough Call Weigh real business dilemmas — fair pricing, honesty, treating people well. The choice that makes the most money fast isn't always the right one. All activities
Run a venture
Venture Lab Set your price and watch units, profit, margin, and break-even change. Customer Lab Interview customers first, then predict what they will actually buy. Decision Sim Predict which decision earns the most profit before the outcome. Tough Call Weigh real dilemmas — the fastest money isn't always the right call. Smart & Safe Spot the scam — learn the red flags, never share your keys, verify before you send. Launch It for Real A six-step planner for a real kid-sized venture — plan it with a trusted adult.
Learn & practice
Concept kits 16 kits from what a business is through pricing, marketing, and financial literacy — a hint whenever you get stuck. Mixed Practice A short round shuffling questions from the kits you have played — spaced so it sticks. VentureQuest Sprint Race your OWN best on what you already know. Timer optional, no penalty for a miss. Trick Questions Brain-teasers with a twist — spot why the obvious business answer is a trap. Teach the Cast Teach a business idea to a cast member still learning it — teaching makes it stick. Progress Your levels, streak, and how each skill is coming along — saved on this device. Progress report For grown-ups — a private on-device snapshot mapped to the skill areas. Export a CSV or print.
Play together
Concept Kits — entrepreneurship, kit by kit
Kit 1: What Is a Business? Business Basics · 25 questions Kit 2: Money and Pricing Business Basics · 25 questions Kit 3: Marketing and Customers Business Basics · 25 questions Kit 4: Supply and Demand Business Basics · 25 questions Kit 5: Business Operations Operations, Finance & Economics · 25 questions Kit 6: Financial Literacy Operations, Finance & Economics · 25 questions Kit 7: Entrepreneurship and Innovation Operations, Finance & Economics · 25 questions Kit 8: Economics and Global Business Operations, Finance & Economics · 25 questions Kit 9: Competition & Market Positioning Operations, Finance & Economics · 25 questions Kit 10: Customer Service & Retention Operations, Finance & Economics · 25 questions Kit 11: Funding & Business Growth Operations, Finance & Economics · 25 questions Kit 12: Business Ethics & Stakeholders Operations, Finance & Economics · 25 questions Kit 13: Cross-Topic Connections Real-World & Big Ideas · 25 questions Kit 14: Real-World Applications Real-World & Big Ideas · 25 questions Kit 15: Misconceptions & Reasoning Real-World & Big Ideas · 25 questions Kit 16: Advanced Synthesis Real-World & Big Ideas · 25 questions
Think it through first
More ways to play
😄 Brain break
Meet the cast — the characters who teach this
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Spot Opportunity recognition — noticing problems worth solving for real people -
Listen Customer discovery — asking + waiting + watching, never guessing -
Build Lean experimentation — rough first drafts, fast iteration, failure-as-learning -
Pitch Pitch craft — plain-language story, inviting people in, never pressuring -
Weigh Ethical decision-making — sitting with tradeoffs, holding stakeholder views